MATCHOYA
Matchoya is a modern matcha café and product brand designed to make matcha feel a little more fresh, stylish, and fun. Launching with its first café location in Phuket, Thailand, the brand blends earthy greens, creamy neutrals, and bold typography with a calm but trendy feel that still feels premium. From the café experience to the ceremonial-grade matcha tins, the goal was to create something that felt just as good sitting on a café counter as it does showing up in a social post or kitchen shelfie. Clean, playful, and a little elevated without trying too hard, Matchoya brings a more modern energy to traditional matcha culture.
matchoya.com
instagram.com/matchoya_th
SERVICES:
Brand Identity
Packaging
Signage
Menu